Delisweet Cakes
A Brussels bakery that got noticed thanks to local creators — 2.7 million views in one year.
📍 Who are they?
Delisweet Cakes is an artisan bakery in Brussels, known for creative, highly photogenic cakes. The product looked great on Instagram — but the team had no time to film regularly.
🎯 Their problem
Getting known beyond the neighbourhood
They had loyal nearby customers, but struggled to attract people from other parts of Brussels.
No time for social media
Their cakes deserved to be seen, but nobody had time to create content every week.
A tight budget
At €99/month, they needed a simple solution that truly delivers visibility.
💡 What they did with Kontnu
In April 2024, Delisweet joined Kontnu (€99/month, €1,188 for the year). Here’s what they did:
- A simple offer: pastry tasting of their choice (about €25). Clear and attractive for food creators.
- Many creators welcomed: 285 applications received, 121 visits with 114 different creators.
- Mostly on TikTok: ideal for showing mouth-watering cakes in a few seconds.
📅 How it went
📊 The results
Key numbers
🚀 Other benefits
📸A video library
The bakery now has 163 professional videos to reshare on its own channels.
🔥Highly viewed videos
Several passed 100,000 views — up to 360,000 for the best one.
📱Present on TikTok
Without a TikTok account at first, Delisweet became a food spot people talk about in Brussels.
🌐Creators talk to each other
Word of mouth among creators brought even more applications, with no extra effort.
👥 A few creators
✨ In short
In 12 months for €1,188, Delisweet got 2.7 million views and 163 videos. The key: cakes that look irresistible on screen, and many local creators welcomed via Kontnu — especially on TikTok.
Your business deserves to be seen too
Like Delisweet, publish your offer and welcome local creators with Kontnu.
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